Brand Identity
Brand identity for a Berlin cultural centre inspired by the queer history of the city, that leaves visitors questioning everything
WACH - meaning to ‘wake up’ in German..
This cultural centre encourages the people it engages to ‘wake up’ from complacent or antiquated social opinions and practice.
WACH’s mission is to open minds through the cultural offerings and achievement’s of the international queer community whilst providing a safe and social hub for the community in Berlin.